So… What Is the Instagram Algorithm? If you’ve ever posted something on Instagram and thought, “Why did no one see this?”—you’re not alone. The algorithm is basically Instagram’s way of sorting through content to figure out what to show people, and in what order. It’s paying attention to how we all behave—what we like, watch, […]

Ever thought about what your go-to social media platform says about you (or your brand)? Spoiler: it’s basically your internet personality test. Whether you’re doom-scrolling on TikTok or mood-boarding your dream life on Pinterest, your favorite app is doing a lot of talking. Let’s decode the vibes: TikTok: You’re the Creative Queen You’ve got 99 […]

Are you struggling to get engagement on Instagram? You’re not alone! While a great picture or infographic can grab attention, it’s your caption that drives action. Whether you want more likes, comments, or even sales, the right caption is key. Let’s dive into the secret to writing Instagram captions that (actually) convert, and say goodbye […]

Let’s be real—creating video content for social media can feel like a huge, daunting task. But what if you could create weeks’ worth of videos in just one day? The good news? You can! Let’s break down how to batch video content like a pro, and still have time for everything else on your to-do […]

High-quality photography isn’t just a fancy way to showcase you and your new products or services. It serves as the backbone of a killer social media strategy to elevate your brand in a new and fresh way. Whether you’re in a season of re-branding your business, or you’ve never had professional photos done, here are […]

Your voice is everything when it comes to social media, as it serves as the foundation of your brand! Showing up as your truest self via the art of copywriting will help set you apart from others in your genius. However, crafting compelling written content is sometimes easier said than done. Here are 5 tips […]